Jessica Simpson beauty in a swimsսit with a plunging neckline from her summer collection

Jessica Simpson beauty in a swimsսit with a plunging neckline from her summer collection

Jessica Simpson modeled a colorful and plunging one-piece swimsuit with a flirty skirt this week in a new image posted to Instagram.

The shoot was to promote her new clothing brand, Jessica Simpson Collection, as it has collaborated with Walmart.

The looker, who lost 100lbs after welcoming her third child with husband Eric Johnson, wore her hair down as she posed by the shore

The 43-year-old performer also accessorized with several pieces of jewelry, like long earrings and a chain necklace.

The new image was seen on Instagram.

‘We’re so excited to share our collaboration with!’ her caption read.

‘An all new collection of over 100 pieces across apparel and swimwear (styles you won’t find anywhere else!) and jewelry to help you style a versatile, affordable, easy-to-wear summer wardrobe!

Available in sizes XS-4X (apparel) and XXL (swim) at select,’ she wrote in her caption this week.

Simpson also penned a short message in another caption, where she described her look for the day as ‘Cali boho meets Texas charm.’

The Public Affair singer recently launched an exclusive collection of clothing with Walmart, and she was also featured in a promotional video for the collaboration.

The entrepreneur was seen while taking part in several photoshoots for her company’s new collection in the clip.

She also left a short message in her post’s caption to speak about her brand’s overall mission.

‘We can’t wait to help even more women feel their absolute best and most confident in what they wear,’ she wrote.

Simpson launched the Jessica Simpson Collection in 2005, and the company initially focused on footwear.

The performer’s brand branched out into clothing and home goods after it became a hit with consumers.